Wrightsure Minibus Insurance Cookies Policy

Last Updated: 19th August 2025

1. What Are Cookies?

A cookie is a small text file placed on your device (computer or mobile) when you visit a website. Cookies help the website recognise your device, remember settings, and provide useful features like analytics and advertising tracking.

2. Why We Use Cookies

We use cookies for the following purposes:

Type

Purpose

Essential/Strictly Necessary Cookies

Required to enable core functionality, such as navigation and security. Without these, the website may not function properly.

Analytics Cookies (Google Analytics)

Track how visitors use the site (such as pages visited, time spent), helping us improve performance and user experience.

Advertising Cookies (AdRoll)

Enable remarketing and ad targeting — so we can show relevant content and adverts to visitors across the web.

3. Which Cookies We Use

  • Google Analytics

    Tracks anonymised site usage data for performance analysis.

  • AdRoll Cookies

    • _adroll – Tracks visitor interactions with adverts.

    • _adroll_shared – Enables cross-device tracking.

    • _adroll_fpc – First-party cookie for engagement tracking.

    • __ar_v4 – Handles attribution data.

These cookies help us measure and improve our advertising campaigns’ effectiveness and deliver better marketing experiences.


4. Your Consent

Under UK law (PECR & UK GDPR), you must give explicit consent before any non-essential cookies are stored on your device. Consent must be:

  • Freely given

  • Informed

  • Specific to each processing purpose

  • Easy to withdraw at any time

Upon visiting the site, you will see a cookie banner where you can accept or decline non-essential cookies. Essential cookies are always enabled.


5. Managing Cookie Preferences

You can manage or block cookies in several ways:

  • Use the cookie banner to set preferences.

  • Use your browser settings to clear or block cookies (e.g. via settings or privacy menu).

  • For advertising tracking, you can opt out using browser-level settings or via the network advertising opt-out tools.

If you block essential cookies, core site functions may not work correctly.


6. Further Information & Support

For more information about cookie laws and your rights:

Wrightsure Insurance Services (North West) Ltd, 11 & 12 Hurricane Drive, Estuary Business Park, Liverpool, L24 8RL

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Wrightsure’s specialist team are always happy to help guide you through the best insurance solutions for you or your business.